Leading Omni-channel Seller of Specialty Agriculture and Hydroponics Equipment and Supplies Adds Experienced Leader to Oversee Company’s Acquisition Activities

PALM BEACH, Fla.–Hydrobuilder Holdings LLC (“Hydrobuilder Holdings” or “the Company”) a leading omni-channel retailer of specialty agriculture and hydroponics equipment and supplies, today announced the appointment of Daniel Laughlin as Senior Vice President of Corporate Development. In this new position, Daniel will oversee the Company’s acquisition activities.

Prior to joining Hydrobuilder Holdings, Daniel served as Vice President of Strategy and Development for SiteOne Landscape Supply, Inc. (NYSE: SITE), the largest and only national wholesale distributor of landscape supplies in North America. In that role, Daniel helped create, implement and execute an acquisition strategy that went on to acquire 55+ businesses and over $1.0 billion in revenue during a six-year period. This growth helped fuel tremendous shareholder value and contributed to increasing SiteOne’s stock price from its initial IPO in 2016 of $21 per share to a high of over $200 per share in 2021.

Before joining SiteOne, Daniel served in various investment banking and corporate development positions at several publicly traded fortune 500 companies.

“We are pleased that Daniel has joined Hydrobuilder Holdings as our new SVP of Corporate Development. Daniel has spent the majority of his career focused on M&A where he has consistently been able to creatively design solutions to help business owners realize their specific goals while creating value for key stakeholders. His relevant experience in evaluating potential acquisitions and executing accretive transactions will be critical to us as we seek expansion opportunities in this burgeoning industry. We are delighted to be welcoming Daniel to our leadership team,” said Markus Hockenson, Chief Executive Officer.

Daniel grew up in Charlotte and earned bachelor’s degrees in Accounting and Finance prior to earning an MBA from Wake Forest University. Daniel currently resides in Charlotte with his wife Annie and daughter Daisie.

About Hydrobuilder Holdings LLC

Hydrobuilder Holdings LLC was formed in December 2020 on the basis of a “three-pillar” omni-channel strategy in the specialty agriculture and hydroponics equipment and supply industry. The Company is led Markus Hockenson, Chief Executive Officer, and Avi Levine, Chief Financial Officer, both of whom bring extensive digital and retail experience, and a proven track record of driving revenue, earnings growth and value creation at private-equity owned companies. Since its formation, Hydrobuilder Holdings has successfully closed three separate transactions: Hydrobuilder.com, GreenCoast Hydroponics, and Elevated Equipment Supply.


Cory Ziskind
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Raphael Gross
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